Introduction
Tiger Beer has been brewed in Asia, including Singapore, Malaysia, Thailand, Vietnam, Myanmar, Cambodia and China and Mongolia. Tiger Beer is selling in some big cities in the United States, Canada, such as New York, Boston, Los Angeles. After the entrancelor's beer in Anhe, Buffali, the Tiger Beer will be able to enter the United States in other cities in the United States through An His Buffa in the United States. More business opportunities. Entrance Beer accounts for 12.4% of the US beer market, with annual sales of 25.6 million barrels. Not only that, the entrance beer is also one of the fastest growing fields in the US beer market, an annual increase of 7.2%, an average increase of 5% in the past 5 years.
Related Culture
Singapore Asia-Pacific winery created the 75th anniversary of the Tiger Beer, built a "TigerLive" museum in the Holy Mashi Power Station. The reason why chooses the Hamashi Power Station - a worn-free power plant that has been abandoned is because it has been turned into a very distinctive nightlife that has become a very distinctive nightlife. The museum covers an area of 14,000 square feet, divided into eight parts to tell the story of the Tiger Beer 75 years: Tiger Plate is constantly changing the brand story of the times, Tiger Tales, Tiger, Tiger, Tiger The charm is located, the beginning of the tiger, the Tiger team, three-dimensional cartoon "Grain to Gold", "Super Cold" experience (Super cold "experience and limited edition tiger Beer Den.
Museum In order to create a special sense of sensory, the cloud effect including green laser rays and the on-site emergence, and three-dimensional cartoon use soap bubbles in the absence of wheat to beer brewing process in tourists. , Learn to make multiple sensory experiences such as beer that fall out of the ice alcohol. Through a rotatable theater stage and double-screen projection, the scene of the tourists will be placed by the street view along the street, to the brewing factory, the chamber of commerce, and finally reach the beer.
TigerLive's all-round manner and personal experience through tourists, and combined with cutting-edge art-grade audio and video technology, show the development of Singapore's tiger beer and its brewing process. The museum gives tourists not only in the sense of sense, but also brings a new interaction attempt experience.
Development
In Western markets such as the United Kingdom and the United States, Tiger Beer has been recognized as a leader from the Far East. In May 2006, An Hai, United States, was appointed as an importer of Tiger Beer in the US market. With the establishment of this relationship, the Asia-Pacific Wine Group can sell tiger beer in the US market by a powerful marketing network consisting of 500 wholesalers. Tiger beer has appeared in 48 states in 50 states in the United States. The unique contemporary Asian Asian contemporary Asian feature of the tiger bills has been favored by many ascetic British beer enthusiasts. Today, this Singapore's original beer brand has sold sales in more than 8,000 ones in the main city of London, Manchester, Leeds and Newcastles, and have entered a high-end bar and restaurant that has been gathered.
Honors have won more than 40 international awards and honors with its upper quality and excellent taste, including the "1998 British International Beer Award". Oscar Awards equivalent to the beer. In 2004, the Tiger Beer won the "World Beer Golden Cup" of the Olympic Competition in the Beer, I won the "2004 European-style Piersson Beer Gold Award". Tiger Beer is continuously selected as "the coolest pioneer" in the UK from 2004 to 2006. This fully proves that the tiger beer has become a widely approved and loved high-quality imported beer brand in the UK market. In 2004, the Tiger Beer was in the 50 beer brands selected by Nuts magazine (a weekly magazine of the UK), and was named "2004 NUTS Beer". This honor once again proves that the Tiger Beer has a reputation in the beer industry, and the popularity in the majority of beer enthusiasts has increased. In addition, tiger beer has also received more than 40 different categories of international awards. These include 2004 "Beer World Cup" Gold Award. This award is called the world with the "Brewing Oscar Award" and "Olympics in the Brewery".
Evaluation
Tiger Beer Manufacturer Asia Pacific President Xu Baoshong said: "We believe that the tiger beer found the correct cooperation Tiger Beer Partner, Asia-Pacific Brewing and An Hesh Ha in the brand's promotion strategy and market positioning, more importantly, like us, there is also enthusiasm for tiger beer. Cooperate with An Hes-Buchha, the tiger beer will be more One building. "An Hayha Group President Buffiha II believed that the tiger beer was recognized as one of Asia's best beer. It is a high-quality, high-grade brand, and the market positioning meets the beer criteria for our entrance. Huang Zhiguang, general manager of Tiger Brand Sales Private Co., Ltd., Said: "An Hyes Buffa has the large number of wholesale networks and excellent sales teams in the United States, from their entrance to the tiger beer, more Americans will have the opportunity to taste the tiger Beer's delicious. "