Market diversification strategy

Market Diversification Strategic Requirements

The basic requirements for market diversification strategies are that while continuing to consolidate and develop my country's foreign trade exports, the lower air is at the same time. Accelerating the market in developing countries and other countries in the world, striving to increase the export share of the latter markets to avoid excessive dependence on minority and regional markets, maintaining my country's foreign trade continues, rapid, and healthy development. There is no doubt that the market diversification strategy is proposed and implemented, with deep background and reality of reality.

Market diversification strategy

Market Diversification Strategy Background

The deep background of the market diversified strategy is the objective requirement of the world economic globalization and the all-round development of my country's openness. With the development of economic global trends, more and more countries in the world are increasingly integrated into the global economy through opening up international flow of various resources. This makes today's world economy, is not formed in the capitalist world economy in more than 000 years ago, but includes the world economy, including developed capitalist countries, developing nationalist countries, socialist countries, and other types of countries. Make today's world markets, it is not a capitalist world market that is formed more than 000 years ago, but includes a world market involved in various types of countries. Correspondingly, my country's external open is an all-round opening, all-round participation and utilization of foreign markets in all types of countries in the world. In particular, it is a developing country that accounts for more than 3/4 world population. Although the share in the world market is not very big, its market potential is huge, and since they have been universally adopted since the 198s Many foreign economic and trade policies, thereby market potential is becoming the expansion of the reality market share. According to the report of the World Bank, the export share of developing countries will increase from 2 5% to 4 0% during the prediction of the World Bank. Therefore, my country's opening up to developing countries is indeed doing many articles.

The reality of the market diversification strategy is the existence of international trade protectionism and the situation in my country's foreign trade market. In recent years, international trade has further developed in the direction of liberalization; at the same time, international trade protectionism has also looked up, the existence and increase in discriminatory trade barriers, exacerbated international trade conflicts, eroding multilateral trade systems, hindering trade freedom, healthily. In my country, due to historical and objective reasons, China has formed a significant significance of exporting foreign trade markets, and less proportion of exports in developing countries and CIS and Eastern European countries. The market is too concentrated, and the risk will be large, and the anti-dumping case for my country's export products and non-tariff barriers are increasing. In order to alleviate the negative impact of trade protectionism and regional groupization, avoid market risks from a certain market, striving for favorable status in international market competition, and implementing market diversification strategies is necessary.

Of course, diversification does not exclude its focus. my country is open to the outside world, and it is also important; my country's foreign trade market is diversified, and it is also a focus. Developed countries should always be the focus of my country's open and foreign trade. This is because the world's imbalance is objective, developed countries in the world economy, the share of the world market is the largest, its economic scale, the market size is huge, and the opportunity to expand China's foreign trade scale is also increased; And the advanced economic and technological advanced in developed countries can promote the rapid improvement of my country's economic and technical level and international competitiveness. We implement market diversification strategy is to improve or avoid excessive imbalances in the external market. It does not mean that there is a key point, privilege is prioruous, and it is a diversified question. Therefore, while consolidating and developing the original market (Japanese, US, Europe and Hong Kong market), the bottom upset is developing new markets, striving to make Latin America, Africa, the Middle East, CIS, Eastern Europe, Southeast Asia and The proportion of trade in my country has improved.

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