Content introduction
Shanghai Foreign Language Education Press has been carefully planned, and the textbooks of business English knowledge groups are launched in a timely manner - "Concise Business English Series Tutorial". This original business English professional knowledge reading textbook is the latest introduction from the US World Trade Book Publishing House, with 12 items involving business knowledge, including international economics, international trade, management, marketing, international business law, business negotiations, Business Ethics, Business Culture, Business Contract, Commercial Payment, etc.
This series of textbooks is: the integrity system is complete, concise content, smooth language, theory is actually In order to help readers better understand the business expertise necessary for business English learning, this set of textbooks organized a strong expert committee, and also invited experts from foreign economic and trade universities to write guide for this series of textbooks. I believe it Will be a great benefit to learners.
This series of materials can be used as a textbook for the relevant courses of business English, international trade, and trade management, and as a training materials or counseling profiles of various management personnel of the enterprise. Business English learners' self-study tutorial or reading series.
Book catalog
Chapter 1: Intellectual Property (IP) Basics
Chapter 2: The Role and Value of IP in International Commerce
Chapter 3: Issues Affecting IP Rights Internationally
Chapter 4: Parties To IP Rights, Part I: Owner, Connumer, Authorized User, Licensee, Attorney
Chapter 5: ENSURING THE VALUE Of Your IP Rights: At Creation
Chapter 6: Ensuring The Value of Your IP Rights: Protection After Creation
Chapter 7: Parties To IP Rights, Part II: Protection of The Weak And Strong
Chapter 8: ENSURING Precise Contractual Protection of IP Rights
Chapter 9: Parties To IP Rights, Part III: Finalizing Ownership and Use Rights
Chapter 10: Key Issues Related To IP Rights Internationally
Chapter 11: IP Rights in Multi-National Forums
Chapter 12: Fundamentals In Country Legal Systems: Generalities
Chapter 13: Validity Of IP Rights Locally: Specifics
Chapter 14: Acquiring IP Rights: Letters of Instruction
chapte r 15: ACQUIRING IP RIGHTS: JOINT COLLABORATION AGREEMENT
Chapter 16: ACQUIRING IP RIGHTS: WORK MADE FOR HIRE AGREEMENT
Chapter 17: PROTECTING IP RIGHTS: NONDISCLOSURE AGREEMENTS
< P> Chapter 18: Protecting IP Rights: Cease and Desist LetterChapter 19: Protecting IP Rights: Settlement Memorandum
Chapter 20: Transferring IP Rights: Assignment Contract
< p> Chapter 21: TRANSFERRING IP RIGHTS: LICENSE AGREEMENTChapter 22: TRANSFERRING IP RIGHTS: DEED OF ASSIGNMENT OR LICENSE
Chapter 23: TRANSFERRING IP RIGHTS: ADDENDUM TO UNRECORDED ASSIGNMENT OR LICENSE
Chapter 24: Glossary
Chapter 25: Resources
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Character experience
Shiby Dr. It is a lawyer who specializes in providing intellectual property and related trading consulting for international business. In the field of law and international business, she said that she has 15 years of experience. The "International Business Contract" in this series is also her work. She is also a partner of Anderson, Orange City, California.